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AFFILIATE PROGRAM
DIRECTORY
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 Affiliate
Classroom News
Read the latest news
from industry blogs and news sites.
Note: News alerts are listed in descending order; the
latest are listed first.
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Online Marketing News, July 3, 2009
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July 3, 4:15 pm |
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Online Marketing News, July 3, 2009
Online Marketing News, July 3, 2009
It's Friday....and tomorrow is the 4th of July. Have fun! Stay cool! Be safe!
Launch Tree LIVE – July 23 – 25 in Las Vegas
On the Affiliate Classroom blog, Tennyson Rog is talking about the big Launch Tree live event that will take place in Las Vegas July 23rd through the 25th. Tennyson has posted the schedule of events. This is one you don't want to miss!
Net Neutrality Mandated in $7.2 Billion Broadband Stimulus Funding
Brad Waller posting on the ReveNews blog says there's some good news. I like good news. He says, "This administration has shown that they are committed to the principals of Net Neutrality based on language in the rules recently released for the broadband stimulus funding." You can read about it HERE.
Friday Podcast: Lessons Learned From Launching An Affiliate Network
On his blog Andrew Wee is talking about Jim Lillig (Offeratti Affiliate Network). Andrew says that Jim is "a colorful character - in the best possible way imaginable."
Facebook Groups, Facebook Pages & Other Facebook Tips
Newspapergirl is blogging about Joan Stewart's Facebook product. Newspapergirl says, ".....it’s written in an easy conversational tone. Because it’s easy to skim if you’re impatient like me and just want to get to the information you DON’T already know."
And on the 5 Star Affiliate Blog Linda Buquet tells us............
How Affiliates can do Media Buys like the Big Boys
Linda quotes an article written by Erin Cigich and posted on the Adotas website that says, "Affiliates actually have a HUGE advantage over agency media buyers - agency media buyers have to buy for their clients, according to their clients specifications. As an affiliate, you make all those decisions. While you are the one taking on all of the risk, this also allows you to reap a greater reward."
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Online Marketing News July 2, 2009
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July 2, 4:15 pm |
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Online Marketing News July 2, 2009
Online Marketing News July 2, 2009
And here it is Thursday again. There's news!
Wendy Davis, writing on Online Media Daily reports
New BT Principles May Not Go Far Enough To Stop Regulation
"BT" for those who are wondering, stands for "behavioral targeting" standards. Ms. Davis says, "a coalition of the major ad industry trade groups have issued new privacy principles for online behavioral advertising, or tracking people as they surf the Web and serving ads based on sites visited." The principles were issued in response to the prospect of new regulations being issued by the powers-that-be.
Affiliates Can Win In The Media Buy Game
That's what Erin Cigich on the Adotas website. She says, "One of the absolute coolest things about affiliate marketing is the fact that a single affiliate can take on a Fortune 500 company for ad space on a site like MSNBC." Ms. Cigich goes on to explain the advantages have over agency media buyers.
Some really GOOD news for a change.....
Great News re CA and Hawaii Advertising Tax (Amazon Tax)
On the 5 Star Affiliate Blog, Linda Buquet says, "Governor Schwarzenegger just committed - NO advertising tax (affiliate sales tax) in CA."
And Hawii's Governor Lingle also vetoed the online tax bill.
HasOffers Review
On his blog, Jonathan Volk is talking about "the natural progression for successful affiliates is to begin to run their own affiliate network. Although many have failed but a lot of really amazing affiliate networks have stemmed from this progression." Jonathan goes on to talk about Convert2media, Ads4dough, Eagle web assets and, of course, Has Offers.
Convert2Media - The Affiliate Network That Cares
It must be the week for noticing new affiliate networks. Andrew Wee is impressed with Convert2Media’s Ralph “Ruck” Ruckman.
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Online Marketing News July 1, 2009
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July 1, 4:35 pm |
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Online Marketing News July 1, 2009
Online Marketing News July 1, 2009
Here it is, Wednesday afternoon. The work week is more than half gone already.
New Sherpa Research 2,638 B2B Marketers and Buyers Reveal Lead Gen Strategies That Work
The writer says, "Lead generation stands at an economic cross road -- between recession and recovery." This is a 16 page PDF download that explains.
Overstock Terminates California Affiliates
States are looking to tax anything that's not already taxed. It's a short list. Advertising seems to be at the top of it. Shawn Collins says on his blog, "The media is making the state advertising tax issue out to be all about Amazon, but there are many thousands of other affiliate programs out there that may well fire affiliates in proactive or reactive measures against the legislation. Yesterday, Overstock served walking papers to affiliates in California."
On her blog Newspapergirl says.....
Never Assume all of the Risk in Exchange for Half the Reward
She's quoting an article from Entrepreneur Magazine. Newspapergirl points out, "don’t do all the work for nothing…because if you work with types identified in this article you’re likely to have nothing to split."
On his blog, Jonathan Volk tells us
Why You Shouldn’t Go Direct To An Advertiser
Jonathan says, "going direct to an advertiser means that you go directly to the website that you're promoting through an affiliate network and essentially bypass the affiliate network" and that's a bad idea. He tells us why.
40 min video on niche research
Kris has done a 10 minute video about niche research. It's posted on the Cash Tactics website. Good info!
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Online Marketing News June 30, 2009
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June 30, 4:08 pm |
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Untitled Document
Online Marketing News June 30, 2009
It's the last day of June. I want to start today's report on a sad note. Billy Mays was a one-of-a-kind. He was the master of the infomercial....a hero to all of us who advertise. Billy Mays died of apparent heart failure. He was only 50 years old.
Billy Mays Remembered
Jim Kukral has posted a tribute to Billy Mays on his blog. It's worth seeing....
And now back to the world of affiliate marketing
Easy Way to Embed Affiliate Links in YouTube Videos
On the 5 Star Affiliate Blog, Linda Buquet is talking about a flash widget that adds link and sharing options to YouTube videos. You can find the widget at LinkedTube.
The Fork In The Road: Quality Or Quantity? And At What Price?
On the Cost Per News website Evan is blogging about the effect today's economy is having on affiliate marketing. He says there are two main points all affiliate marketers need to consider today; Quality of traffic and Costing Models.
Use Emotion & Tell A Story For Viral Success
Emotion sells product! Most of us KNOW that but don't apply that knowledge to our business. Jim Kukral has got an excellent example on his blog.
How Can Advertisers Get Through to Teens?
According to eMarketer Fuse Marketing did a study about marketing to US teen Internet users. The study found that, ".... the most effective ad content for reaching teens had “people like me enjoying the product” and humor."
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Online Marketing News June 29,2009
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June 29, 4:37 pm |
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Untitled Document
Online Marketing News June 29,2009
It's Monday and there is news.
The Kiss of Death: Not Knowing What Business You Are In
The editorial staff has an interesting new blog post on the Affiliate Classroom blog. The writer says, "Believe it or not, most people fail at online marketing because they don’t know what they want." The post goes on to explain how to correct the problem.
Newsletters and Building a List
Newspaper girl is blogging about newsletters and list building. Newspapergirl says she "spoke to Joan Stewart of Publicity Hound last week. She asked me why I don’t collect email addresses. I didn’t have a good answer except that I haven’t." she goes on to give some useful tips about using a newsletter to build a list.
The Legacy of Your Brand
On his Brandmouthing podcast this week, Shawn Collins is talking about what happens to your brand when you pass away. Shawn says he was, "thinking about the impressions left behind for each of the icons that passed away in the past week: Farrah Fawcett, Michael Jackson, Billy Mays, and Ed McMahon."
Medical Patients Consult the Internet
There's an interesting article posted on the eMarketer website. The writer reports; "According to “The Social Life of Health Information Report” from the Pew Internet & American Life Project and the California HealthCare Foundation, 61% of US adults went online for health information." It makes a good case for an affiliate site related to health products.
No Global Ad Recovery Until 2010
A writer on the eMarketer website says, "Buckle up. Bumpy road ahead." "GroupM now expects global advertising spending to drop 5.5% in 2009"....and "ad spending a leading economic indicator."
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Online Marketing News June 26, 2009
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June 26, 4:08 pm |
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Online Marketing News June 26, 2009
Online Marketing News June 26, 2009
TGIF! There's news....not all of it good....
News Corp. Kicks Photobucket
Gavin O'Malley, writing on Online Media Dailey, says, "The layoffs keep coming at News Corp. interactive units. Just a week after MySpace announced plans to cut its workforce by 30% -- or roughly 425 employees --Fox Interactive Media unit Photobucket has let go a third of its staff...."
There's more lousy news.....
Amazon Drops North Carolina and Hawaii Affiliates
Amazon affiliates in North Carolina and Hawaii woke up this morning and found out they'd been zapped. The laws haven't actually passed yet but Amzaon is practicing a little CYA! They don't want to get stuck if the law is retroactive.
But life on the Internet goes on......
Google Voice Opens Today!
Dennis Yu posted on Jonathan Volk's blog about Google's new service...."that ties all your numbers together, has free domestic calling and discounted international calling, voicemail transcription, phone routing, call forwarding, conference calling, call recording, and more".
FTC Regulating Disclosure by Affiliates
Shawn Collins is blogging about the new FTC regulations. The FTC plans to monitor blogs for disclosure. Shawn says, "it’s time for affiliate marketers to start thinking about a strategy."
You’re an Idiot if Your Not Split Testing
That's what Derek posting on the Click Consultants website says. Derek goes on the explain the full impact of split testing for affiliate marketers.
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Online Marketing News June 25, 2009
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June 25, 4:04 pm |
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Online Marketing News June 25, 2009
Online Marketing News June 25, 2009
Good Thursday afternoon, there's news.....some of it is even relatively good news!
The Future of Online Retail Doesn’t Look…Too Bad
The best way to describe the post on eMarketer website is "cautious optimism". eMarketer predictions say, "US retail e-commerce sales (excluding travel) will total nearly $132 billion in 2009, down 0.4% from 2008." It could be worse.....much worse!
Killer New Tool to Build Affiliate Sites FAST
On his Super Affiliate Mindset blog Amit is talking about "Affiliate Theme". This is NOT an affiliate link. He just really likes the program. Packages start at $97.00.
Surefire Tips for getting the Thumbs Up on Affiliate Applications
Linda Buquet, on the 5 Star Affiliate blog points to several "insightful posts featuring important information about what merchants and networks look for" that can help you get approved as an affiliate marketer.
How Fast Would You Paddle To Keep From Going Over A Waterfall?
Joseph Ratliff asks that question on the 5 Star Affiliate blog. Joseph says that he, “trying to crack codes (search engine codes) with floating down a fast moving river in a rubber raft with oars…and trying to paddle faster and faster to stay away from a waterfall."
0 Days Off
Jonathan Volk is blogging about working from home. He says it's really funny that, "many people think they would love the lifestyle of a person who owns a business and works from home." Then Jonathan goes on to point out that affiliate marketing isn't exactly a 40 hour a week job.
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Online Marketing News June 24, 2009
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June 24, 4:28 pm |
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Untitled Document
Online Marketing News June 24, 2009
It's Wednesday again...and there's news.
On the Affiliate Classroom blog the editorial staff has a post about
Leveraging Your Content More Effectively
The writer says, "This is mostly for new AdSense publishers. But all affiliates should think seriously about the role content plays on their sites — and the type of visitors that their content attracts."
A Matter of Image Building in the Mind of Customer
Ben Johnson, posting on the Cash Tactics blog as a guest, says, "n this day and age, one of the most crucial tasks for any business is to stand-out among the immense market competition. Therefore, businesses have to make extra efforts in order to create a unique brand image in the mind of prospective customer."
One the Biz Coach website, Jim Kukral has posted a video review of Dan Schawbel's book, Me 2.0
Video Book Review: Me 2.0 from Dan Schawbel
And Shawn Collins is blogging about
The Importance of Having a Presence at Conferences
He's talking about his Badmouthing Podcast where he discusses "the branding and tangible benefits of having a presence at industry conferences."
And just for fun...........
My Green Wife Has Gone Too Far This Time
Jim Kukral has tried to cooperate with his wife's "green-ness" but he says she's gone too far. He says "she got rid of my fluffy, cushy, soft toilet paper and replaced it with some kind of eco-friendly toilet paper."
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Online Marketing News June 23, 2009
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June 23, 4:34 pm |
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Online Marketing News June 23, 2009
Online Marketing News June 23, 2009
And a happy Tuesday to one and all.....there's news
Keyword Tools: Google vs. Wordtracker
Rosalind Gardner answers a question submitted by a reader on her Net Profits Today blog. She says, "First of all, what you’ll notice when you do keyword searches using Google’s Keyword Tool and Wordtracker, is that you see wildly different numbers." Rosalind goes on to explain and supplies screen shots.
The Blind Sex Press and Domain Names in Affiliate Marketing
Andrew Wee is blogging about domain names. The domain name blindsexpress.com is the Blind Express. com website. Read this post where he discusses why you should be careful when you select your domain names.
It’s Advertising Tax Season for Affiliates
"This week on the Affiliate Thing podcast, Shawn Collins was solo and he talked about the return of the advertising tax in the California budget bill, a LinkShare Symposium preview, and MD affiliates getting together over crabs to learn more about the advertising tax.
FTC Going After Bloggers = Epic Fail
There's a post on the 5 Star Affiliate Blog about the FTC's plan to go after bloggers who "make fake endorsements or get paid in products for coverage without disclosing it."
Ten Strategies to Launch and Manage an Affiliate Program
Linda Buquet is blogging about Jay Berkowitz' simple 10 step formula for how to launch and run an affiliate program. You can see the program at www.tengoldenRules.com
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Online Marketing News June 22, 2009
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June 22, 4:39 pm |
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Online Marketing News June 22, 2009
Online Marketing News June 22, 2009
We're just getting started...it's Monday.
Introducing ProfitSwami.com…My New VIDEO Blog!
Amit is posting on his Super Affiliate Mindset blog about his new video blog. It's called the Profit Swami The blog will consist almost entirely of video. Amit plans to "cover strategies and tactics beyond just PPC".
Friday Podcast: Becoming An Affiliate Marketing Success With Brandon Adcock
Andrew Wee says, "Brandon Adcock, better known by his online moniker MajorBTA came on the Friday Podcast to share his insights on starting out and becoming a successful affiliate."
Affiliate Marketing 101 Presentations at Affiliate Convention Denver
Even, on the Cost Per News blog says that he gave 3 presentations and that the "Affiliate Convention Denver 2009 was a great show with lots of great speakers and awesome attendees."
California Anti-Affiliate Advertising Tax Revived
Things are heating up again in California...and I don't mean the weather. Linda Buquet is blogging on the 5 Star Affiliate blog about the tax situation. She says the, "advertising tax has been revived in a desperate attempt to help California’s budget crisis." And she goes on to explain what's being done about the problem.
Facebook Click Fraud Enraging Advertisers
Michael Arrington, on the Tech Crunch blog says that small self serve advertisers on Facebook are more than a tad unhappy "about click fraud of up to 100% for weeks, and the situation doesn’t seem to be getting any better." He goes on the say, "In this case advertisers are saying that Facebook is recording and charging for clicks that don’t exist at all, even from bots."
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Online Marketing News June 19, 2009
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June 19, 4:07 pm |
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Online Marketing News June 19, 2009
Online Marketing News June 19, 2009
TGIF Again!
Good to the “Last Click”
Joe Laszlo, who is Director of Research for the Interactive Advertising Bureau, was interviewed by eMarketer. Mr. Laszlo said, "In a bad economy, there’s a biased view that all the Internet is good for is direct response advertising. More people need to know that you can measure brand effectiveness online and there are going to be more ways to do that."
Affiliate Convention On-Demand Podcasts
On the 5 Star Affiliate Programs blog, Linda Buquet is talking about how the Affiliate Convention is in full swing right now in Denver. She says, "you can listen in to some of the sessions at WebmasterRadio."
A Peek into the Future of Advertising
Barry Silverstein is taking that peek over on the ReveNews blog. Barry says, "....if you believe television is on the decline because of digital media, think again." The future of advertising is always on marketer's minds.
Shawn Collins of Affiliate Tip is blogging about
The House that AzoogleAds Built
He says Jonathan Volk just built a new house and Jonathan said, "Thanks to AzoogleAds for pretty much being the main source of income to allow me to buy this house! I HIGHLY recommend signing up with them if you have not already!" Go Jonathan!
Know when to pass on an Affiliate offer
The writer of an article posted on the CPA Affiliates website is talking about how we all get bombarded with emails asking you to push this product or that. That's true. The writer says, "The key is knowing when to try out offers and when to pass on an affiliate offer." He goes on to explain the criteria.
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Online Marketing News June 18, 2009
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June 18, 4:28 pm |
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Online Marketing News June 18, 2009
Online Marketing News June 18, 2009
It's Thursday and there's marketing news.........
Facebook Overtakes MySpace
An article posted on the eMarketer website reports that according to comscore Facebook is now in the number one spot. They both best keep an eye on Twitter. It's closing fast.
On his blog Andrew Wee is talking giving some..........
Affiliate Marketing Tips: The Industry and Getting Accepted
Andrew says, "This is the first in a series of educational post about getting started as an affiliate marketer. Whether you’re new to the industry or have some experience under your belt, you should get more tips and strategies to enhance and improve your campaigns."
Introducing the Affiliate Summit Advisory Board
Shawn Collins has posted pictures and short bios of the members of the Affiliate Summit Advisory Board. You'll want to "meet" them.
Totally free pay per click advertising guides
On the CDF blog the writer says you don't have to spend a fortune to learn PPC marketing. "Each of the big 3 PPC sources, Google, Yahoo, and MSN (Bing) have full featured tutorials." And the writer provides links to information.
Google Affiliate Network - New Affiliate Programs
Linda Buquet is blogging on the 5 Star Affiliate Programs Blog about 5 new affiliate programs being offered by the Google Affiliate Network; iFloor, Global Test Market, Goldwing Country, Real Hog and Ring Central.
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Online Marketing News June 17, 2009
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June 17, 4:35 pm |
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Online Marketing News June 17, 2009
Online Marketing News June 17, 2009
And a happy middle of the work week to all!
Ten Golden Rules of Affiliate Management
Shawn Collins is blogging about an interview Jay Berkowitz posted (episode 41 of the Ten Golden Rules podcast). Shawn says, "The chat focused on ten strategies for launching and managing an affiliate program."
Amazon to Drop NC Affiliates if Advertising Tax Passes
On the 5 Star Affiliate Blog Linda Buquet says, "The latest development in the advertising tax front is not good news at all." She's right! North Carolina is close to passing the anti-affiliate sales tax. They're so close that Amazon has already sent out notices to affiliates in North Carolina saying that if the tax is enacted Amazon will drop them.
On the CostPerNews Blog Even says,
Famous People on Twitter and Twitter Marketing: What is the Effect?
"Social media does beg a different marketing approach, and the presence of famous people on Twitter has both profound and under-the-radar effects on Twitter marketing. The presence of famous people on Twitter and how they use the micro-blogging service exerts an influence over the etiquette, the approach and the metrics of Twitter Marketing." Evan goes on to explain how and why. Interesting post.
Making Successful Facebook Campaigns
Jonathan Volk is blogging about Facebook campaigns. Jonathan says that Facebook advertising is a system that he has "hated for awhile". His success, he says, has been limited. Jonathan says, ".....if you're a big Search Engine Pay per click person such as myself, you have to completely change how you think of structuring campaigns."
Why E-Mail Subscribers Unsubscribe
There's an interesting post on the eMarketer blog. The writer says, "According to an Epsilon and ROI Research study, 55% of e-mail subscribers in the US and Canada unsubscribe from opt-in e-mails occasionally—and 14% do so frequently." The writer goes on to examine the reasons for the high rate of un-subscribes.
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Online Marketing News June 15, 2009
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June 15, 4:31 pm |
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Online Marketing News June 15, 2009
Online Marketing News June 15, 2009
Monday....we're getting down to business..........
June AC Magazine: Expanding Your Affiliate Business
Evelyn Grazini, posting on the Affiliate Classroom Blog, talks about the newest issue of the Affiliate Classroom Magazine that was just released. There are several interesting articles written by David Long, Kathy Jackson, Mark Thompson and Katalin Torok.
AffStat: Affiliate Marketing Statistic Report Now Available
On his Affiliate Tip Blog, Shawn Collins is talking about the 2009 Affiliate Summit AffStat Report. The report is available to be read online or it can be downloaded. Shawn says, "Over four-hundred and fifty affiliates were surveyed on their methods, preferences, and strategies ...."
Affiliate Marketing Helps Companies Grow Even in a Tough Economy
On the ReveNews blog, Brad Waller has made an interesting post. He says, "Commission Junction released some data today that goes a long way to show that having an affiliate program helps you grow your business compared to competitors without programs."
Yahoo competitor spy feature
Yahoo has decided to get on the PPC spy tools bandwagon. Over on the CDF Networks blog, Chad says, "When using the manual campaign builder, they now let you see your competitor’s ads right in your own account."
LivePerson leads the way in a mixed week for e-commerce stocks
A report on the Internet Retailer blog today says that with the live chat provider LivePerson Inc. leading the way, "The Internet Retailer Online Retail Index advanced 0.52% last week, in line with the gains for the broader market" That's good news!
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Online Marketing News June 12, 2009
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June 12, 3:27 pm |
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Online Marketing News June 12, 2009
Online Marketing News June 12, 2009
Thank Goodness It's Friday! Have a great weekend!
Consumers shop differently in m-commerce, and retailers must understand why
There is an interesting article on the Internet Retailer site today. The subject is mobile commerce. The writer says that people shop differently using mobile devices than they do using computers and that's "the first factor retailers must consider when planning for mobile marketing and merchandising success....."
Sharpie's Out To Prove It's More Than A School Supply
We were just talking about this last week. Now Aaron Baar, posting on the Marketing Dailey blog, says that Sharpie has a "new marketing campaign that positions the marker as the enabler of self-expression."
Virtual Chat Room Monetization: Micro-windfall or mega bucks?
There's an interesting post on the ReveNews website by Duane Kuroda. He says, "Offerpal and IMVU have announced they are teaming up to monetize virtual chat rooms." He goes on to discuss the implications.
Offer Your RSS by Email
Posting on his Affiliate Tip Blog, Shawn Collins is talking about offering email as a subscription option for RSS feeds. He says, "Not only does it give people another choice to consume RSS feeds, but this option has been far more popular among reader of my blogs than subscribing with RSS readers."
SmartMedia2009 and Musings on Conferences
Newspapergirl is one of the organizers of Smart Media 2009. She says that there will be a group of trainers who will show people how to use social media rather than just talk about using social media.
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Online Marketing News June 11, 2009
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June 11, 4:23 pm |
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Online Marketing News June 11, 2009
Online Marketing News June 11, 2009
Hello, it's Thursday and there is news.
Quality Sites Are Longterm
Jonathan Volk, writing on his blog today, says "....it's really easy to make a one page site, throw up 100 links on the page all going to your affiliate link, throw up a quick google campaign...." But he says these kind of campaigns don't last.
Win Prizes In The WhoIsAndrewWee.com Affiliate Challenge
If there's anything that gets an affiliate marketer's heart pumping, it's a challenge...with prizes! Andrew has "partnered with Market Leverage affiliate network to host the first Affiliate Challenge, which will provide education to help you kickstart your campaigns and promises prizes for participants."
Don’t Be Afraid of Big Niches
Derek, writing on the Click Consultants blog says sometimes new affiliates are told by more experienced affiliates that they should avoid niches such as Payday Loans, Weight Loss, Credit Reports because there is too much competition in them and they are too saturated! He says, "This is completely and utterly false"....and goes on to explain.
Eric Brantner asks....
Is Your AdWords Copy Powerful?
Eric says, "Keywords are only half of the battle. The other half is writing great copy that makes buyers click." He's right and he provides some excellent guidelines.
Opportunity in Your Hand
Barry Silverstein, writing on the ReveNews blog, says the economy is in the pits but "But the next breakthrough marketing opportunity may be right in your hand. Handheld or mobile marketing is positioned for growth. Barry quotes an interesting report on MediaPost Publications.
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Online Marketing News June 10, 2009
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June 10, 3:51 pm |
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Online Marketing News June 10, 2009
Online Marketing News June 10, 2009
Happy Wednesday. There's news.
Simple Registration Form Changes To Lift Conversions: 5 Ideas to Test
The writer says that when resources are limited (when aren't they?) it means "generating incremental improvements from your proven tactics, rather than testing big new campaign strategies.
Free Feedfront Affiliate Magazine Ready 4 Download
Linda Buquet is blogging on the 5 Star Affiliate Programs Blog about the release of "Feedfront" issue 6. Feedfront is a free magazine published by Shawn Collins. There are several interesting articles in this issue.
Does Doing What You Love Mean The Money Will Follow?
The editorial team at Affiliate Classroom says that it isn't necessarily so. "Today, if you want to be a success in affiliate marketing, you MUST start with a product." But the writers go on to say that the product you choose should relate to a topic that interests you.
On the Reve News blog Adam Viener asks......
Do you make $75k / Year Blogging?
Adam quotes an article by Mark Penn that appeared in the Wall St. Journal today that said, "there are over 20 million bloggers out there, and according to a recent Technorati poll, 2% of them are making a living through blogging." Wow!
Vanity URLs on Facebook Starting This Saturday
Shawn Collins says that now is the time! According to the Facebook Blog, "Starting at 12:01 a.m. EDT on Saturday, June 13, you’ll be able to choose a username on a first-come, first-serve basis for your profile and the Facebook Pages that you administer by visiting www.facebook.com/username/. You’ll also see a notice on your home page with instructions for obtaining your username at that time."
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Online Marketing News June 9, 2009
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June 9, 4:19 pm |
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Untitled Document
Online Marketing News June 9, 2009
Hello, it's Tuesday.
When a Blog Isn’t Enough: Expanding Customer Interaction with a Branded Social Network
There's an interesting article posted on the Marketing Sherpa website. The writer says, "Social media helps marketers create more interaction with their customers. But sometimes, adding a single element -- like a blog or a forum -- isn’t enough." The writer goes on to explain using social media to multiply sales.
On Affiliate Tips, Shawn Collins is blogging about
How to Make Affiliate Sales
after a reader asks how he would make money after he, "....joined an affiliate program and the product was digital with a price range around $20." Shawn gives a good answer.
Today on the 5 Star Affiliate Programs Blog, MzJme talks about
Helping others about Affiliate Marketing
She is asking for suggestions to pass along to her friends who have been hurt by the slowing economy and who want to start blogging to make money.
Using Social Media to Drive Sales
On the Share Results blog a writer says that in "a recent study conducted by Sage Software and AMI-Partners shows that more than 260,000 small businesses in the US and Canada are using social media in some form, but sales/conversions didn’t at all figure into the top 7 social media priorities."
Bing In The Cash
On his blog, Jonathan Volk is talking about the attention Microsoft's new "Bing" search engine is getting. He says that "according to some articles on tech crunch, it may actually be surpassing Yahoo's search traffic pretty soon!"
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Online Marketing News June 8, 2009
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June 8, 4:35 pm |
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Untitled Document
Online Marketing News June 8, 2009
Good Monday afternoon to all. There is news.
Twitter's Innovation Drought
There's an article in Business Week by Eric Jackson about how Twitter grows and grows without changing or improving. Mr. Jackson says, "People who cover Twitter in the media often criticize it for its lack of revenue, even with its impressive growth. However, I have grown baffled and annoyed at one of Twitter's greater nonaccomplishments."
34 Million Moms Online
On the eMarketer website there's an interesting article that suggests marketers just might be missing the boat....."Moms are the key decision-makers for many family purchases, and increasingly the information they obtain and activities they engage in online affect those decisions.
Jonathan Volk says......
“Don’t Market To ME! I’m a Marketer!"
According to Jonathan, "marketers (internet marketers especially) cannot stand being marketed to. He asks why and he gets some interesting answers from his readers.
Great Video - Million Dollar Affiliate and Lisa Riolo
On the 5 Star Affiliate Programs blog, Linda Buquet reviews a ".....a great new video that features Andrew Warner, a former Commission Junction million dollar affiliate and Lisa Riolo." It's worth the read.
Post Your RSS to Twitter and Facebook
Shawn Collins discusses how to post your RSS to Twitter and Facebook. He gives very specific instructions that shows you a way to post your RSS only once.
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Online Marketing News June 5, 2009
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June 5, 3:58 pm |
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Online Marketing News June 5, 2009
Online Marketing News June 5, 2009
TGIF! Here's some news to keep you thinking over the weekend.
Dissecting Affilicon: What Made it So Successful?
Scott Parent attended the Affilicon in Tel Aviv. Scott thought the conference was great. He says, "The vast majority of the sessions I attended were built with practical applications in mind. Presenters used specific examples and answered really tough questions from the audience. If you were an affiliate attending this event - and the vast majority of attendees were - you left with a stack of good notes that will help elevate your business to the next level."
Why can’t I make money in affiliate marketing?
Shawn Collins answers that question asked by a reader. Shawn's first suggestion to the reader was, ".......to run your ads through an ad server. I use OpenX, which is free. You could also try Google Ad Manager and a variety of other ad servers.
Sharpie Uses Social Media to Go From Boring to Sexy
Newspapergirl is impressed with the way that Sharpie is making use of social media to advance their (rather boring) product. Go read the whole post. It is interesting.
Interview with Affiliate Manager Dave Newman
On the 5 Star Affiliate Program blog, guest poster, C. T. Moore from ShareResults interviews Dave Newman, affiliate manager for Cute Kid....one of the largest online baby photo contest sites. The interview is wide ranging and far reaching. It's worth your time to read.
This Video Sucks So Bad… But It Works
Jim Kukral, writing on his blog, talks about a homemade video that is anything BUT polished and slick. The video is of a woman who sells trees and plants in her backyard. Jim says the video works because it is real. Interesting observations...and actually Jim is right on here.
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Online Marketing News June 4, 2009
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June 4, 3:23 pm |
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Online Marketing News June 4, 2009
Online Marketing News June 4, 2009
It's Thursday and here's what's happening around the net..........
The $16,189 misspelled keyword
“Do misspelled keywords still work?” That's what a reader asked and the answer posted on the CDF Networks blog is an unequivocal "YES"! The writer describes how he generated $16,189 in just 12 months with a misspelled word.
Nicole Munoz writing as a guest on the Trish Lyn.com blog gives
5 Reasons Why You Should Outsource Now
Nichol says that one reason we should all consider outsourcing now is because of the global financial downturn, "Many experienced professionals with new-found time on their hands are turning to outsourcing their skills to make some extra money while they search for full-time work." There's a lot of talent available. She gives four other compelling reasons to consider outsourcing.
Tips to Enhance Your Opt-In Process
There's an interesting post on the Affiliate Classroom Blog today that provides some excellent tips to improve your opt-in process. And, as we all know..."an effective opt-in process can bump up the profitability of your website." Profit! That's a good thing!
Fail, Fail, Fail
Jonathan Volk claims to be an expert at the art of failing. But that's not a bad thing. He says that he has failed often enough to know what NOT to do and what WON'T work. He says the only way you won't fail is if you don't try. He's right.
On the 5 Star Affiliate Programs Blog, Linda Buquet tells..............
Merchants - 4 Ways to Implement Affiliate Phone Tracking
Many affiliates just won’t work with merchants that don’t have phone tracking set up. Merchants who publish an 800 phone number on their websites and do not provide phone tracking are robbing affiliates of their fairly earned commissions. Merchants are realizing this and more of them want to implement phone tracking. Linda tells merchants how.
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Online Marketing News June 3, 2009
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June 3, 3:52 pm |
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Online Marketing News June 3, 2009
It's Wednesday and there is news being made.
Facebook is king but Twitter makes waves
David Goldman is a staff writer for CNN. He has posted an interesting news article that says, ".....no social network is safely on top of the market." According to Nielson, "Facebook users logged 13.9 billion minutes on the site in April. That compares to 5 billion minutes on MySpace, 300 million on Twitter, and 202.4 million minutes on LinkedIn."
Linda Buquet has an interesting post on the 5 Star Affiliate Blog about the
a4uAwards Affiliate Marketing Award Winners
She talks about the a4uAwards event that was held last night in London and provides links to a list of all of the winners.
Affinity Group Marketing – Consider the Source
Jeff Flowers has posted as a guest blogger on the Cost Per News website. He talks about the value of affinity marketing. Jeff says there is advertising everywhere and, "today’s consumers are relying on advice from trusted sources for recommendations and referrals. This is the power of affinity marketing."
Companies Should Never Use Free Email
That's what Shawn Collins says. There's a link to Shawn's "Badmouthing Comcast" where he talks "about companies that use freebie emails like @comcast.net when promoting their business." He says that companies that operate online should figure out how to set up their own email.
Profit Vs. Time Spent
Jonathan Volk is blogging about recognizing profit made versus time spent when choosing where and how to invest time in an affiliate marketing business.
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Online Marketing News June 2, 2009
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June 2, 4:04 pm |
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Online Marketing News June 2, 2009
Online Marketing News June 2, 2009
And a happy Tuesday to one and all! I'm going to start today's news report a bit differently than usual........
Aseema
Nothing is being sold. Aseema is strictly non-profit and this has nothing at all to do with Affiliate Marketing. The purpose of Aseema is "To provide underprivileged children with a nurturing and stimulating educational environment that helps them recognize their limitless potential. Go....make a donation....help a child. It will do YOU good.
Bing: Microsoft’s Identity Crisis
Have you heard about Bing? It's a search engine and Microsoft's newest attempt to overcome the identity crisis it's been suffering for several years now. David Lewis has posted an interesting article on the ReveNews website about Bing....what it is and what it is not.
Linda Buquet writing on the 5 Star Affiliate Blog sites an article written by Darren Rowse at ProBlogger:
6 More Tips for Affiliate Marketing on Blogs
Darren had already written 10 tips now he's added another 6 to the list making a total of 16 and they are all relevant to today's affiliate marketing scene.
Affiliate Marketing Gets Texas-Sized
Go to Shawn Collins website and click on the link to Affiliate Thing Podcast. There's an interesting discussion between Shawn Collins and Lisa Picarille about "Inbound Marketing Summit in Dallas last week, Internet Week in NYC, LinkShare’s Bento Box, and a change to Google AdSense Link Units."
Scaling Your Campaigns - Video Interview
Tracking 202.com interviewed Jonathan Volk. You can watch the interview on video. The link is provided on Jonathan Volk's website.
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Online Marketing News June 1, 2009
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June 1, 2:47 pm |
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Online Marketing News June 1, 2009
It's Monday and the first day of June. Things are warming up!
Pay Per Click Affiliate (PPC Affiliate)
There's an interesting post on the CPA Affiliate Blog today. The writer says, "With the Pay per click model you have the ability to turn pay per click into pay per action profit." He/she goes on to explain how.
Forbes on the Advertising Tax
Shawn Collins is steamed. There's an article in Forbes; "Taxing a Virtual Presence" written by Lee Gomes that has made Shawn a little hot under the collar. Shawn says, "First off, the article didn’t include any perspective from an affiliate marketer, and the view of affiliate marketers was rather narrow and uninformed". But what really burned Shawn up was the statement, " “a large percentage of all spam e-mails are from aspiring affiliate marketers”....WHOA! Who says so? Where are the statistics to back that up. That's what Shawn wants to know. I want to know, too.
Affiliate Twitter
Writing on the Affiliate Classroom Blog (which is about to undergo a major facelift), Kathy Jackson says that as affiliate marketers we, "need to use the tools at our disposal wisely and marketing on Twitter (and other social networks) is at the top of the list of “tools that need to be used with caution.”
Beware of TwitterOnlineSystem.com
Newspapergirl says that her Twitter account has been suspended. She says that she believes her account was suspended because she was "stupid enough to try the free “TwitterOnlineSystem.com”."
Jonathan Volk has an interesting post on his website today. He talks about
Using The New Adwords Interface To Increase Efficiency
Jonathan provides some helpful tips about using hotkeys, filters and graphs in the new Adwords interface to improve efficiency.
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Online Marketing News May 29, 2009
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May 29, 3:31 pm |
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Online Marketing News May 29, 2009
Online Marketing News May 29, 2009
TGIF! Happy Weekend!
Affiliate Datafeeds - Duplicate Content and More
Linda Buquet has put together a good explanation. There's an article by Scott Jangro and a video from Matt Cutts of Google that explains why you can no longer just "slap up a data feed site and do well".
LinkShare Serves Up a Bento Box of Affiliate Treats
Shawn Collins discusses LinkShare's "Bento Box" (?). He says the contents of, "Bento Box includes their WordPress plug-ins, Mac Widget, and links to some developers making good use of LinkShare Web Services. The newest item in LinkShare’s Bento Box is the US version of their Deep Linking LinkGenerator Bookmarklet."
Affiliate Links on Twitter Posts
Newspapergirl is concerned with the ongoing debate about identifying links on Twitter posts as affiliate links. First, she says, there's no logical way to accomplish this. She asks, "how do you disclose that your link on twitter is an affiliate link - in 140 characters or less? Does it really matter?"
Social Media Strategies for Affiliate Marketing
Evan says that, "Everyone knows social media is on fire right now". He's right! Social media is the hottest topic on the net. He discusses how to leverage the social media buzz into affiliate marketing profits.
Report: Online Video Fastest-Growing Medium In The History Of The World
Gavin O'Malley, writing on Online Media Daily, says, "online video is the fastest-growing media platform in history, according to a new report from social media research consultancy Trendstream and research firm Lightspeed." Interesting article.
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Online Marketing News May 28, 2009
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May 28, 4:32 pm |
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Online Marketing News May 28, 2009
Happy Thursday!
How to be a High Quality, High Revenue Affiliate - Podcast
Today on 5 Star Affiliate Programs, Linda Buquet reviews the podcast. "Jonathan Miller, CEO of Forge Business and OfferForge.com, Shares the Biggest Mistakes and the Best Moves You Can Make In Affiliate Marketing Today!"
Best Website Platform for SEO
Shawn Collins answers the question, "what is the best platform for an affiliate marketing website, in terms of faster, natural search engine rankings, landing pages, etc.?"
UStream of PPC Classroom Live Now Available
Tennyson Rog blogging on the Affiliate Classroom Bog from the PPC Classroom Live Event in Las Vegas says, " for those of you who aren’t able to make it, don’t despair! If you are not joining us in person, we invite you to come back here and watch the presentations LIVE." Cool!
Jonathan Volk, writing on his blog tells us
Why Most Bid Automation Packages Suck
He says, "No bid management system we know can beat the power of a motivated human, who can account for brand terms, seasonality, competitive actions, what's going on in TV land, or any of a zillion factors that aren't quantifiable by a change in CPC, average position, and conversion rate." I agree!
Boost Promotion Frequency Without Taxing Your List: 5 Steps to Lift Revenue 69%
There's an interesting case study posted on the Marketing Sherpa website detailing "how a wine marketer increased a weekly email promotion to a daily promotion -- boosting its frequency 400% -- without upsetting their list. Revenue generated through email has since increased 69%, and is now over 50% of total revenue."
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Online Marketing News May 27, 2009
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May 27, 2:53 pm |
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Online Marketing News May 27, 2009
Online Marketing News May 27, 2009
What's happening on Wednesday? Let's see!
PPC Live Event
Our own Evelyn Grazini is on her way to the PPC Live Event in Las Vegas today. The event actually starts tomorrow but Evelyn wanted to be sure she "got a good seat". It's all sold out. She says if you are going to attend, be sure to look her up.
Shawn Collins talks about
Affiliate Fatblogging: Swimming Laps with My iPod Touch
Shawn has been on a "weight-loss" program. He's always looking for ways to make dieting and exercise easier. He saw a guy swimming with an armband that had his ipod secured and the guy was wearing headphones.
Simple keyword conversion tracking
There's an interesting article posted on the CDF Networks website. The writer says, "Tracking is essential to the success of any per click affiliate campaign. In order to know what keywords are converting, you have to track down to the keyword level. This used to be a fairly complex thing to set up, but now its very simple." There are both free and paid options and the writer outlines both.
How Google’s Trademark Change Impacts Affiliates and Merchants
Linda Buquet, writing on the 5 Star Affiliate Programs blog, details the changes this action will have on affiliate marketers. She quotes an article posted on the Search Engine Land website.
Evan, writing on Cost Per News website answers the question
What is Commission Junction Affiliate Network?
He says that it is essential that a merchant have a good affiliate management program in effect in order to be successful.
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Online Marketing News May 26, 2009
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May 26, 4:02 pm |
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Online Marketing News May 26, 2009
Online Marketing News May 26, 2009
It's Tuesday but it sure feels like Monday.
Microsoft's New Search Engine: "Bing"
According to Media Post there's an article in today's issue of The New York Post about Microsoft's intentions to unveil " a revamped version of its search engine at the D: All Things Digital conference in San Diego this week. The New York Post has named the search engine "Bing".
Managing Growth And CashFlow
On his website, Jonathan Volk says that managing growth and cash flow is an area that he wishes he'd had more experience in when he started his affiliate marketing business. Jonathan talks about the financial booger bears we all have faced and offers tips for avoiding the pitfalls.
On his blog, Shawn Collins talks about
Affiliate Link Redirecting And Cloaking
He says, "Affiliates cloak their links for a variety of reasons, but I do it so my affiliate links will be short, so I can use then in text email newsletters, and some people don’t like clicking affiliate links." Shawn discusses a free redirecting and cloaking program called .htaccess.
5 Ways To Write Email Headlines That Get Read
Jeremy Reeves, writing as a guest on Trish Lyn.com outlines 5 ways to write email headlines. He says that if you don't know how to write headlines, you are "dead in the water".
Affiliate Marketing Business Model
There's an interesting article on the CPA Affiliates website about starting up and affiliate marketing business. The writer says that it's possible to start an affiliate marketing business with no money at all but he/she doesn't recommend doing so. The writer recommends $5000 in startup funds.
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Online Marketing News May 22, 2009
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May 22, 1:48 pm |
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Online Marketing News May 22, 2009
Online Marketing News May 22, 2009
TGIF! I hope you all have a wonderful, sunny and SAFE three day weekend!
Cut the Blah Blah Blah – When Less is the New More
Writing on One Degree, Lynda Partner says that one of her pet peeves is what she called "“blah blah blah" marketing copy". Lynda goes on to give examples and offers tips for taking the blah, blah, blah out of marketing copy.
Models for Paying Affiliates
Shawn Collins answers a question from a reader about payment models and incentives for affiliate marketers.
There’s an App for That
On the ReveNews website, Barry Silverstein says, "Apple’s iPhone applications are opening the door to hand-held computing in a big way." Barry goes on to explain the positive impact Apple's opening up the iPhone to developers has had.
My Twitter Questions
On her website, Newspapergirl says that she used to be afraid to admit that she had questions about social media. She discovered that because social media is so fluid everybody has questions and nobody should be afraid to ask. She goes on to discuss building a following on Twitter.
Gates Says Tech Can Help U.S. Out Of Recession
Mike Sachoff reports on the Internet Financial News website about Bill Gates speech at the CEO Summit at the company's campus near Seattle. Bill Gates is quoted as having said, "The opportunities for innovation are stronger today than ever." Bill Gates believes that "technology can help lift the United States out of the recession and aid the globe's struggling markets."
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Online Marketing News May 21, 2009
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May 21, 3:16 pm |
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Online Marketing News May 21, 2009
Online Marketing News May 21, 2009
It's Thursday.....that means tomorrow is Friday if anybody is counting.
There's news..........
Buy This!
Jonothan Volk talks about his pet peeve.....those who post some stupid message on Twitter about themselves and follow it with "check out this product."Jonathan says, "If you want people to trust you, just like a blog, provide good solid twitter content and then, only then, offer then valuable products that can help them with their business."
BAMroll Update: May 21, 2009
There are a couple of reviews about blog sites on Share Results that you might want to check out.
Don’t let your Affiliate Network hold you back
There's an interesting post on the CPA Network website about how affiliate managers sometimes try to make and affiliate feel bad about jumping ship and going for a higher payout. We're reminded that this is not about friendship...it's a business. You always go for the money.
The Affiliate Link Disclosure Manifesto
Shawn Collins, writing on Affiliate Tip, takes a look at the ballyhoo surrounding the question of whether one should or should not disclose the fact that a link is an affiliate link when tweeting on Twitter.
Chris Brogan’s Social Media Advice for Marketers
There's a short (under 2 minutes) video posted on the Share Results website that you'll be interested in watching. Chris discusses, "how communities are best used for building trust-based relationships".
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Online Marketing News May 20, 2009
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May 20, 3:34 pm |
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Online Marketing News May 20, 2009
Online Marketing News May 20, 2009
It's Wednesday and there's mid-week news.
On Share Results the question is asked
What Role do Race and Gender play in Affiliate Marketing?
The writer sites an recent article on Marketing Vox that confirms that women, especially those with children under 18 living in the US, spend quite a bit of time on the internet. The writer points out that affiliate marketers would do well to learn more about their audience.
Find Specific Keywords With AdWords
On the Affiliate Classroom Blog the editorial staff has posted an article describing "how to get set up with AdWords so that you can determine the right keywords for whatever campaign you choose to deploy".
Shawn Collin on Affiliate Tip discusses
Seven Common Pitfalls New Affiliates Should Avoid
This is a primer written by Missy Ward. Shawn says, "Very helpful information for new affiliates, as well as seasoned veterans. While I have been an affiliate since 1997, it’s always helpful to have things reinforced."
Twitter Proves Its Value for Small Business
Duane Kuroda, writing on Reve News says that he has come to the conclusion that, "Twitter really is useful for businesses. If you have customers, products, or trade in your personal fame as a source of income, then social media can really be a leverage/broadcast point for your business." He goes on to explain why and how.
Ask Kirsty - Google Penalty For Link Spam on My Site?
Kirsty takes an in depth look at the reason a site vanished from Google. The site was apparently the victim of a Google slap. The article offers real insight and some very practical advice for getting back into the good graces of Google.
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Online Marketing News May 19, 2009
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May 19, 3:58 pm |
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Online Marketing News May 19, 2009
Online Marketing News May 19, 2009
And now it's Tuesday. There is news
MSN Adcenter desktop update
According to CDF Networks, MSN "Adcenter just finished their big spring update. Some much needed changes have been implemented to make the interface easier to work with." Check it out.
Affiliate Classroom Magazine May, 2009
The May issue of Affiliate Classroom Magazine focuses on email marketing. The cover story is "The Do's and Don'ts of EMail Marketing" as well as articles titled, How to Write a Hot Newsletter, Optimize Your Opt-in Process and more.
Linda Buquet asks
Are Affiliate Links Unethical Without Disclosure?
Linda says that some bloggers in the social media arena think that in order to be "trustworthy" affiliates should disclose the fact that the links they post are affiliate links by putting something like (aff) beside a link. She thinks the entire idea is silly.
Quality Wordpress Theme - My Review of Thesis by Newspapergirl on her blog.
She says that she broke down and actually bought the new Thesis Wordpress theme. She goes on the write a fair and even-handed review of it....the good and the bad.
Mike Sachoff writing on the Internet Financial News website says
Online Retailers Bullish On Web Sales
He says, "......companies are optimistic about online operations with four out of five retailers say the Web is better suited than other channels to withstand the recession and one third say the downturn has helped them to capture greater market share."
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Online Marketing News May 18, 2009
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May 18, 4:18 pm |
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Online Marketing News May 18, 2009
Online Marketing News May 18, 2009
Monday AGAIN....and there's news.....
Shawn Collins writing on Affiliate Tip gives us
Reasons to Attend CJU Video
CJU is taking place September 15-17, 2009 at Fess Parker’s DoubleTree Resort in Santa Barbara, CA. Jackie Huba is the keynote speaker and Shawn says the topic looks interesting;
Affiliate Time Management
There's an interesting article on CPA Affiliate that discusses some ways in which affiliate marketers can better manage their time.
There's a post by Neil Patel on Quick Sprout about
Building Relationships
Neil tells us the Real Secret to Successful Networking.
Performance Marketing Gets More Sophisticated
Evan says, "Many of us were around when the concept of affiliates was a new thing – the market has grown tremendously since then – not only in reach and influence but also in marketing sophistication."
Banner Ads: Beyond the Click
There's an interesting article on emarketer about banner ads. According to iProspect, "When Internet users were surveyed to find out what actions they took when viewing a display ad on an ad-supported Website, nearly one-third said they clicked on the ad."
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Online Marketing News May 14, 2009
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May 14, 4:57 pm |
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Online Marketing News May 14, 2009
Online Marketing News May 14, 2009
Another thrilling Thursday!
Tips for Getting the Most Out of Your List Part 2 of 2
In part 2 of this 2 part blog post, the editorial staff at Affiliate Classroom continues its look at how affiliate marketers can get the money out of their lists....convert....make SALES!
PPC Suicide - Part 3 - Must Read
Andrew writes about something that we all need but few of us have enough of. He talks about the trait that all marketers must develop in order to have real success!
Adversity And Making Money Online
At Keyword Academy Court is talking about his money making experiences on Hub Pages.
Make Money Online with Affiliate Programs
Shawn Collins talks about what goes into creating a new affiliate site. He's outlined the seven important elements when he takes when he starts up a new affiliate project.
Localize Your International Email Campaigns: 4 Proven Tactics
According to this article posted on the Marketing Sherpa website, "Different email laws aren’t the only challenges marketers face when creating multi-national email campaigns. They also must adapt email content for language and cultural differences in each country."
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Online Marketing News May 13, 2009
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May 13, 4:20 pm |
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Online Marketing News May 13, 2009
Online Marketing News May 13, 2009
Happy Wednesday! It's HUMP day!
Tips for Getting the Most Out of Your List Part 1 of 2
In this two-part blog post, the Affiliate Classroom staff will take a look at the whole process - from gathering names to converting those names into valuable clients.
The Web Success Show
Every Wednesday at Noon Jim Kukral does a show called “The Web Success Show”. It’s a free show where he talks about all of the tips, resources and ideas he has floating around in his head based upon his experiences. Links to past shows are available on his website.
FlickBank iPhone App for ClickBank Affiliates
Shawn Collins says "There is a new, free iPhone / iPod Touch application called FlickBank that allows ClickBank affiliates and vendors to see their weekly earnings on their iPhone or iPod Touch." Cool!
Use Google’s Brain To Find Keywords
Bill Sebald writes about the Firefox free add on, Greasemonkey. He says, "Greasemonkey accepts user scripts for on-the-fly editing of many HTML pages, including Google SERPs."
Did you hear about Google’s NEW rule?
On Cash Tactics, Kris says, "Effective June 4th Google will no longer be protecting trademark terms." That means you'll be allowed to bid on your favorite music artists, celebrities, and brands.
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Online Marketing News May 12, 2009
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May 12, 4:27 pm |
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Online Marketing News May 12, 2009
Online Marketing News May 12, 2009
And it's Tuesday....LAUNCH TREE HAS BEEN LAUNCHED!
Renewed Opportunity for Email Affiliates
According to this article, AdAge reports, "E-mail has emerged as a recession darling, as retailers look to proven programs that are cost-effective and results-oriented. That’s led to increasing investment in technologies that better target customers and serve up more enticing messages."
Now there's some welcome news!
Getting Started with Twitter
Newspapergirl gives some excellent tips to those who are new to Twitter and the tips are even helpful for those who have been tweeting for awhile now.
Justifying Social Marketing: From Publishing to Sales
Jeff Molander asks, "What is an acceptable payoff in terms of time investment put IN and the return taken OUT (actual sales) of social marketing?" Then a sets about trying to find an answer to the question with some interesting results.
On the Affiliate Classroom Blog Evelyn Grazina tells says you can
Easily Make Your Site Social with Google’s New Friend Connect
Friend Connect is still in Beta but Evelyn says that with this cool new tool, "anyone can turn their site into a social site, similar to Facebook - for FREE!"
Johathan Volk asks
How Much Actual Profit Are You Making?
He says, "many affiliate marketers (newbies especially) often judge success on gross daily sales. For me this doesn't matter as much as it used to" and he goes on to explain why.
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Online Marketing News May 11, 2009
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May 11, 4:22 pm |
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Online Marketing News May 11, 2009
Online Marketing News May 11, 2009
It's been Monday all day!
Recommended Reading for Internet Marketers
Shawn Collins answers a readers question about reading lists for marketers. He gives the writer a list of personal favorites that he uses regularly for guidance and reference.
Internet Marketing to Grow 11% in 2009 According to Forrester
According to Evan writing for Cost Per News, Forrester research says that it expects online spending by advertisers to be up a nice 11% over spending in 2008. That's good news!
Learn from Others - Zappos.com
Jonathan Volk says that he has always enjoyed reading about successful entrepreneurs and CEOs of multi-million and multi-billion dollar companies.He gives a rave review of Zappos.
My Therapy Journal Affiliate Program
Associate Programs.com features the affiliate program of My Therapy Journal. The service provides users the first-ever, therapy-oriented online journaling tool.
Cory Booker, Mayor of Twitter
Shawn Collins talks about the Cory Booker (Dem), who is the Mayor of Newark, New Jersey Tweets on Twitter.
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Online Marketing News May 8, 2009
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May 8, 4:27 pm |
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Online Marketing News May 8, 2009
TGIF!
Borders boosts its rewards program membership by 23%
According to the Internet Retailer website, "Since launching its e-commerce site a year ago, multichannel bookseller Borders Group Inc. has expanded its number of Borders Rewards program members by 23% to more than 32 million, the retailer says."
Q1 online sales recover, if you can call it that, from their Q4 dip
Based on recession numbers, “Flat is the new up" according to Internet Retailer. "Online sales in the first quarter were flat compared to Q1 sales a year ago, comScore reports. While that is pretty grim news by historical standards, it’s an improvement over the 3% decline that comScore measured in the fourth quarter of 2008."
100 Most Commonly Misspelled Words in American English
Okay....it's one of my pet peeves....misspelled words. Trish provides the list on her blog.
3 Twitter Resources for Affiliates
You'll find three great tips that will help affiliates the most out of Twitter. Twitter is hot! Tweetdeck, TweetMe Wordpress Plugin and the Affiliate Twit list can help.
Twitter Crazy
Jonathan Volk talks about networking using Twitter. He says that Twitter is a great place to build personal relationships with those with whom you've already done business.
Loyalty program offer helps drive repeat customers to Geeks.com
More than half of Geeks.com's business comes from repeat customers. The vice president of business development Peter Green says that Geeks.com keeps people coming back by " by offering a $10 gift certificate to try a third-party loyalty rewards program." Cool!
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Online Marketing News May 7, 2009
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May 7, 4:00 pm |
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Online Marketing News May 7, 2009
It's been a terrific Thursday.
Add A Blog To Your Site
On the Keyword Academy blog, Court says that several years ago when he created his first website he didn’t know HTML and he certainly didn’t know about blogging. He goes on to tell how when he added a blog his site grew and grew.
More landing page examples
On the CDF Networks site there is an interesting article that takes a look at 3 lead generation landing pages in one of the most competitive industries around....mortgage leads.
Audio from My Affiliate Marketing Lecture at NYU
Shawn Collins has made the audio from the lecture he gave at NYU available online for free. He speaks about "Opportunities in Affiliate Marketing". You'll enjoy listening and you'll probably learn a thing or three.
Overcoming Blogging’s Style Versus Substance Challenge
Andrew Wee takes another look at the age old question whether it’s more important to focus on style or content (also sometimes referred to as “form or function”).
Google Affiliate Network - 9 New Affiliate Programs
Linda Buquet takes a look at 8 new affiliate programs that are being offered by Google Affiliate Networks; Billion Dollar Babes, Elliott Lucca, The Sak, RVCA, ZipZoomFly, Healthy Living Network, Pool Center, Pastry Kicks and Precious Moments.
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Online Marketing News May 6, 2009
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May 6, 4:35 pm |
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Online Marketing News May 6, 2009
This is on-your-toes Tuesday and there are things happening around the Internet.
A Look Inside Performance Marketing - Part 1
Michael Mothner has written part 1 of what is to be is to be a multi part article about performance marketing. Michael discusses performance marketing; what it is and where it is going.
Link Juice Explained
Court from the Keyword Academy has made an interesting post. He talks about "link juice"; what it is and how it works. He says that "link juice" is the Google currency.
Should Magazines Consider Affiliate Marketing?
The newspaper industry is in trouble and the magazine industry is in even deeper trouble. The author of this article wonders if it isn't about time that the print industry start considering the affiliate marketing option as a cure for their ills. He makes a pretty good case.
New Affiliate Payment Option from buy.at - Prepaid Debit MasterCard
Shawn Collins says, "The new payment option enables buy.at affiliates to receive commissions faster, safer, and more cost effectively than checks, wire, and even EFT/direct deposit." Faster money....sounds like a good idea!
Beware the Twitter Flitterers
The author points out that Twitter eagerly tells the world how many new titterers there are but never, ever mentions the twitterers who flew away. The author says that, "figures released by Nielson Online suggest that Twitter’s retention rate is only 40%."
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Online Marketing News May 5, 2009
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May 5, 4:38 pm |
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Online Marketing News May 5, 2009
It's Cinco de Mayo and there is news.
Converging Marketing Roles
Christine Beardsell says, "No single person can solve all the world's problems (or even the world's online video problems!), but we can recognize gaps in our own thinking and find people who can help narrow the ingenuity gap...."
Why You Can't Trust Keyword Research
According to Stoney deGeyter says the the keyword research tools that we all use fail to take into consideration which keywords resulted in sales and which didn't. He bases his opinion on his own search techniques.
Discover How to Create Killer Content in 3 Simple Words
Linda Buquet of Copy Blogger tells us what those 3 simple words are. I won't tell you but I will tell you the words are not "I-love-you" or "Dinner-is-ready". You'll have to read the post yourself if you really want to know.
Online Sales Slip
According to the emarketer website, "After years of unbroken growth, eMarketer forecasts that continued recessionary pressure will cause online sales to actually contract in 2009—by 0.4%."
New Chart: How Accurately Can You Gauge the ROI of Social Media Tactics?
This article tells us that because of constant pressure to measure everything they do marketers often default to tactics that are more easily and accurately measureable whether they are effective of not. "This is especially true in social media marketing which often requires qualitative measurement rather than quantitative metrics that are more familiar to online marketers."
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Online Marketing News May 4, 2009
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May 4, 4:23 pm |
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Online Marketing News May 4, 2009
Happy Monday! :)
Paulson To Speak at Affiliate Convention in Denver
If you plan to attend the Affiliate Convention that will be held in Denver, Colorado between June 17-20, 2009, don't miss hearing Heather Paulson speak on "Super Affiliate Marketing Techniques" on Thursday, June 18, 2009 from 11:00 until 12:15 PM.
CJU Registration Opens - Early Bird Discount
Linda Buquet, writing on the 5 Star Affiliate Program blog, says that you can save $100 by registering early for the Commission Junction University session that will be held September 15-17 in Santa Barbara, California.
Mobile Marketing for Affiliates
Shawn Collins answers the question, "Where can I find the best information to capitalize on the next new marketing front with the publisher/affiliate business model?"
More Bang for the Buck – Optimize PPC Campaigns
Kathy Jackson, writing on the AC Classroom Blog says that "the whole idea of optimization is to make your advertising dollars produce more traffic and more conversions, and thus put more money in your pocket" and then provides four excellent tips for doing just that.
Getting Down to Business
In Reve News, Barry Silverstein says that "Nielsen Online clocked 7 million unique visitors to Twitter during the month of February". Wow! Barry discusses the marketing opportunity offered by social networking sites.
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Online Marketing News May 1, 2009
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May 1, 3:38 pm |
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Online Marketing News May 1, 2009
TGIF!
Managing Risk and Reward
Chad at CDF Network writes about the relationship of risk and reward. He discusses using PPC coupons to begin a PPC advertising campaign to decrease risk and increase reward free.
Selling Your Brand with First Impressions
In his article about the importance of first impressions, Shawn Collins says, "The way you represent yourself tells a story about you. What is your brand telling strangers about you and your potential?"
‘All of the Web is a Social Media’
Jeff Molander talks with Brian Clark of GMD studios (who has an impressive client list) and Joel Loll who is an automotive sales lead generation expert about social media. You'll find interesting observations by all.
Google Affiliate Network - New Affiliate Programs
Rainbow Appliance is featured. The family owned business was founding in 1992 and is today one of the leading providers of consumer appliances in the nation.. A 3.75% commission is offered.
Art e-retailer uses social technology to let customers shop together
Is this the next big breakthrough in online shopping? Some seriously unconventional technology is being used by Novica that allows shoppers to browse its online store with one another and invite friends to join them or asking other shoppers for advice.
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Online Marketing News
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March 10, 7:07 pm |
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