There are millions of web sites trying to get listed in
the top 20 spots of the major search engines. That
amounts to a lot of competition! I say if you can't
get listed at the top, indirectly get to the top.
How do you do this? Look up the top 20 web sites
on the major search engines under the keywords and
phrases people would find your web site. The key
would be to then advertise on those web sites.
The most expensive way would be to buy ad space
on those web sites. If you don't want to spend any
money, you could use the ten strategies below.
These strategies may not apply to every web site.
1. Participate on their discussion boards. You could
post questions, answer other peoples questions, and
join in on conversations. Just include your signature
file and link at the end of your messages.
2. Ask the web site owner if they would like a free
ebook to giveaway to their visitors. You could have
them link to your web site or include your ad in the
free ebook.
3. Submit content to their web site. You could write
articles for their web site and include your resource
box and link at the end of the article. If they publish
it, you'll indirectly be at the top of the search engines.
4. Write an excellent article review of their web site,
products or services. Then publish the review on your
web site. E-mail the web site owner and tell him or
her about it. They may link to your web site so their
visitors read it.
5. Ask the owner of the web site if they would want
to trade advertising. If you don't get as much traffic
as they do, you could throw in some extra incentives.
6. Propose a cross promotion deal with the web site.
You both could promote each others products or
services together in one package deal. This means a
mention and link back to your web site.
7. Give the web site a testimonial for their product or
service. Include a little text link for your web site with
the testimonial. You never know; it could end up on
their ad copy.
8. Post your advertisement on their free classified ad
section on their web site. You want to be sure you
have an attractive headline so they will read your ad.
9. Post your text link on their free-for-all links page.
You want to go back and post your link regularly so
it stays towards the top.
10. Sign their guest books. You could leave a short
compliment about their web site on their guest book.
Just include your signature file and link at the end of
your message.
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